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Interaction Design / Interactive Reveal

Scratch Reveal Card

Interactive reveal card for promotions, onboarding hints, and hidden product storytelling moments.

Best for

feature discovery, onboarding moments, and hidden product states

Explains

how interaction can reveal information progressively instead of dumping it all at once

Why it matters

Not every product moment should be fully explicit from the start. Controlled reveal can increase attention and create intentional pacing.

Design Intent

Use a tactile reveal mechanic to make discovery feel deliberate while keeping the interaction lightweight and product-safe.

System Signals

  • interaction progress
  • hidden state reveal
  • reward moment
  • user-controlled discovery

Use Cases

  • Reveal onboarding hints after user interaction
  • Expose promotions, easter eggs, or gated feature messaging
  • Add a memorable interaction to showcase pages or marketing flows

Design Notes

  • Novel interaction should still serve clarity
  • Reward the reveal with meaningful content, not filler
  • Keep the motion lightweight so it enhances instead of delaying

Scratch Reveal Card

Use friction as delight: let people uncover a hidden state, reward, or message instead of showing every detail immediately.

Interaction
Scratch
Reveal progress
0%
State
Hidden
Hidden UX Pattern
Delight can still teach.
Pointer interaction

Scratch cards work well for onboarding reveals, limited offers, hidden hints, or progressive storytelling when you want the user to participate in the reveal instead of passively reading.

Promotions
Easter Eggs
Feature Tours
Revealed message
32% launch perk unlocked

Use controlled surprise to increase engagement without breaking clarity or trust.